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SafetyQuip wins spot on the BRW Fast Franchises list for the third consecutive year.
Reasons to Choose SafetyQuip
1. Family Friendly Business
We are a distribution business operating five days per week. Our franchisees enjoy their Saturdays and Sundays with their family. That along with public holidays and a couple of weeks holiday at year-end makes all the difference to owning and operating a business.
2. Mature Business System
SafetyQuip isn't a new player in the market. The first SafetyQuip was established in 1992. The business was franchised in 2002 with the opening of the SafetyQuip branch in Brisbane.
3. Low Franchise Fee - No Renewal Fee - Low Royalties
At $39,850 we have one of the lowest entry fees of any multimillion turnover franchise business. When you renew your franchise agreement we don't charge this fee again - the majority of franchise systems do. In the 2010 Performance Metrics Survey of Franchise Systems conducted by Griffith University it was noted that SafetyQuip's royalties are 2.25% lower than the franchisor average.
4. Affordable Setup Costs
Our start up model is flexible and start-up costs are affordable.
5. Affordable Marketing Costs
Our franchisees experience the benefit of low and capped marketing fees. In fact our marketing fees are less than 20% of those of our nearest franchised competitor. We fund much of our marketing without dipping into our franchisees pockets.
6. Retail Sales Are Not the Core of a SafetyQuip Business
Retail has experienced hard times and is likely to do so in the future with the ebb and flow of discretionary spend. Retail sales do play a role in SafetyQuip, but we operate in a business-to-business (B2B) franchise distribution model that enables you to establish a solid customer base of small to medium-sized businesses through sales channels other than retail. Individual franchise distribution sales of $20,000 per invoice or more are not uncommon.
7. Royalty Free for the First Three Months
You get off to a great financial start. The franchisor does not charge royalties for the first three calendar months.
8. Mentoring Program - Monthly Reports Provided
Each month we provide our franchisees with reports that measure your actual performance against your budgets. We are there to help and mentor you.
9. Multiple Sales Channels Including Mobile Safety Shop
Your sales are acquired from multiple sales channels including distribution via courier, counter retail, web sales via our online ordering system and direct Van sales via our mobile reach. In addition to this, you may choose to expand further via satellite shops with their own mobile reach.
10. Safety is Our Business
There are many franchise and licensee systems selling clothing, embroidery and footwear. It is a competitive market and there are more and more retail companies joining this easy to access space. We sell clothing and footwear, too, but our core focus is Safety and that is a key point of difference.
11. Quality National & International Brands
We have access to major brands well known in the workplace and we always buy direct. National volume allows us to negotiate competitive pricing. It has taken years to build our portfolio of brands. We can safely claim that no other franchise system has access to the all the quality brands we carry.
12. Long Term Repeat Business
Our customers use disposable products and purchase on a regular basis; often monthly. We have been servicing many customers for 20 years or more. The long term value of a SafetyQuip business is in its repeat customers.
13. Flexibility to Sell into Differing Markets
Our catalogue range will satisfy most customers but you have the flexibility to range your own sourced products as well.
14. Extensive Territories
Other competing franchise systems purport to offer large territories. Our territories are up to 5 times larger. Why? While you may start off modestly with a single walk-in Mercedes Mobile Safety Shop that lets you bring safety right to your customer’s doorstep, our model is also designed to allow you to expand from mobile operation to a permanent base in a Safety Centre, to multiple sales vans, to multiple satellite shops with their own mobile reach in your territory. And all this without paying any additional franchisee fees. Our territories are designed for expansion and lots of it.
15. A Sales Incentivised Franchise System
Some franchise systems charge a flat royalty fee per month. What incentive does that give the franchisor to help you grow your business? Some franchise systems charge royalties on purchases before you have had the opportunity to even sell the product. Our franchise system is built around a fundamental franchising principal. If royalties are charged as a percentage of franchisee sales then a franchisor and franchisee will work together to grow the franchisee's business. The more products the franchisor can help the franchisee sell, the more revenue for both the franchisor and franchisee. Royalty revenue is the only form of income we derived from franchisees. Transparency is very important to us as a fundamental pillar of trust in franchising.
16. Workplace Health & Safety is a Growth Industry
Every business, bar none, needs to purchase safety products – it’s something that they have to do to comply with legislative requirements. Australian businesses spend more than $2 billion (est.) every year on safety products and services. And when you think about it's hard to find a business out there that doesn’t need safety products of some kind or another. Farmers need chemical suits – panel beaters need welding helmets - dentists need gloves and accountants need signs and mats. The list goes on and on.
17. A Sophisticated IT Management System
Our business management software has been built by our software developers to efficiently fulfill the needs of our business model. No other safety company can get access to our software. It manages every aspect of our business equaling, and in some instances exceeding, the functionality of systems used by the largest multi-national safety companies in Australia.
18. We Train You to be a Safety Professional
As a SafetyQuip franchisee you’re not just an order-taker. You work with your customers to solve their safety issues. Yes – that takes some know-how, but our professionally-developed training program will give you the knowledge you need to get started on the path to an exciting and rewarding profession – one with stature and community worth.
19. We Go the Extra Mile to Make Your Business a Success
Go on – ask our franchisees. We’re confident they’ll tell you our systems, support, and training is second to none. Someone from the National Support Staff is always reachable by phone, but we’ve also built a franchise support intranet available 24/7. Prior to starting business you’ll take part in an intensive training program designed and conducted by professional educators. When you’re ready to start trading three members of the National Support Staff will be there during the start up to lend their experienced hand.
20. A generous 5 + 5 + 5 year franchise agreement
SafetyQuip offers you a 5 + 5 + 5 year term of agreement - giving you time to build a business of substance and enjoy strong capital gain. That’s one term more than most franchise systems, but the good news is that if you decide to sell your franchise the buyer gets a full 5 + 5 + 5 year term – not just the balance of term remaining. That provides you with a very saleable asset with an excellent opportunity for long term capital gain.
21. Compliance with Franchising Code of Conduct
SafetyQuip is a long-standing member of the Franchise Council of Australia and strives to exceed the requirements of the Franchising Code of Conduct through our internal quality management systems.
22. Group KPI's Help You Measure Your Performance
Each month the franchisor provides franchisees with group KPI's which enable franchisees to measure their progress against other franchisees. It is a great way for franchisees to motivate themselves.
23. Franchisor Growth and Franchisee Success
SafetyQuip has been listed three years running by BRW Magazine (2010, 2011 and 2012) as one of the fastest growing franchise systems (by revenue), in Australia. Not only that but each year SafetyQuip has improved its ranking. Since commencement of franchising in 2002 SafetyQuip has never had experienced a franchisee failure.
24. Top Down Integrated Product Management
With almost 10,000 products in the SafetyQuip System the last thing a franchisee has time to do is manage pricing and other product updates. The franchisor wants its franchisees securing a foothold in the market rather than burying themselves in administration work. This is why it is all managed by the franchisor. It's like having another staff member that you don't pay for. Our National Sales and Operations staff constantly review the market, sourcing the best products from the best suppliers at the best prices. Our catalogue, an indispensable sales tool, is professional and comprehensive and an excellent information source for customers and franchisees alike - not only for products but professional safety advice as well. Everything in our catalogue is ranged on our web site which is always fully up to date via top down integration with our national management system.
25. We Don't Compete With Our Franchisees
SafetyQuip devotes all its energy to working with franchisees to develop their business. We don't open our own stores that could potentially compete against our franchisees.

